BrandZara
ProjectDenim in the City

Zara Denim in the City 2026
Associated creatives
Tags
Description
A male model with tousled blonde hair walks directly toward the camera along an urban street, dressed in a relaxed, open light-blue denim button-down shirt exposing his chest, tucked into matching light-wash jeans with a black leather belt. The background features vertical storefront signage with Chinese characters and architectural city elements softly blurred by shallow depth of field. Captured in warm daylight with rich natural contrast and slight analogue texture for Zara's Denim in the City campaign photographed by Quentin De Briey.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Denim (70%)
Off-Black (20%)
Background
Street
Context
Advertising Campaign
