XOV Brand Identity 2022
Associated creatives
Tags
Description
This commercial food photography piece for the brand XOV showcases a dynamic tabletop arrangement featuring chocolate chip cookies scattered across a glossy blue surface. A prominent orange square product box branded with XOV sits centrally among the baked goods. To the left, a glass captures a dramatic splash of white milk frozen mid-air, complemented by another glass of milk and a small bowl of oats in the foreground. In the upper right, a decorative wooden elephant figurine holds an additional cookie over a clear glass dish filled with more cookies. The lighting is crisp and directional, highlighting the rich textures of the cookies and the reflective properties of the blue glass and tabletop surfaces. Credits include Major Studio, Carl Ostberg, and Chelsea Kyle.
Style
Horizontal, Commercial, Clean, Graphic
Techniques
High-speed / freeze
Industries
CPG / Packaged Food
Color
Context
Advertising Campaign