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A dark red bound book featuring debossed text standing upright on draped pink fabric against a pleated crimson velvet curtain background.

WMC Brand Identity 2021

About

This image presents the brand identity project for WMC, showcasing a vertically oriented red bound book standing upright as the central subject. The book features debossed lettering on its cover. It is positioned on a surface covered in softly draped, reflective pink fabric that catches warm light. The background consists of a deeply pleated crimson velvet curtain that creates rich shadow play and a luxurious texture. The composition utilizes dramatic lighting to highlight the tactile qualities of the book binding and fabrics.

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Background

Fabric Texture

Context

Advertising Campaign
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