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BrandTYPICA
ProjectBrand Identity
Person holding a pink and red printed publication featuring typography against a neutral concrete floor background.

TYPICA Brand Identity 2023

Associated creatives

Bangal Dawson
Bangal DawsonGraphic Design
Rokas Aleliunas
Rokas AleliunasIllustration

Tags

person holding publicationperson holding printed publicationholding publicationprinted publicationpublicationblack slip on shoesblack shoesslip on shoesblack socksribbed socksdark trouserstrousers

Description

This graphic design editorial piece for the TYPICA brand identity project features a person standing on a light grey concrete floor with strong directional shadows. The subject holds a vibrant printed publication with a pink, red, and green color-blocked cover and bold typographic elements including the text TYPICA Lab. The person wears dark trousers, black ribbed socks, and black slip-on canvas shoes. The natural lighting creates high-contrast geometric shadows across the scene, emphasizing the tactile qualities of the print materials.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Digital Media & Publishers

Color

Jet Black (40%)
Magenta (30%)
Crimson (30%)

Background

Grey Seamless, Education Building

Context

Editorial