
TYPICA Brand Identity 2023
Associated creatives
Tags
Description
This brand identity project for TYPICA showcases an array of colourful coffee packaging bags arranged against a clean white background. Each pouch features distinctive illustrated artwork and typography, incorporating bold colour blocks of green, yellow, red, purple, and blue. The graphic designs highlight surreal hands, coffee branches, and stylized figures, creating a cohesive yet varied visual system. Designed with graphic design contributions by Bangal Dawson and illustration by Rokas Aleliunas, the packaging presents a polished commercial aesthetic. The flat lay arrangement provides a clear overview of the diverse label variants within the brand identity system.
Style
Vertical, Commercial, Graphic
Techniques
Typography, Vector
Industries
Beverages
Background
White Seamless
Context
E-commerce / Product