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BrandThorlo
ProjectBrand Identity
Three social media post mockups for Thorlo featuring typography, a vintage tennis action photo, and a white sock close-up.

Thorlo Brand Identity 2025

Associated creatives

High Tide
High TideGraphic Design

Tags

thorlo brand identitythorlo social media poststhorlo graphic designbrand identitysocial media postsgraphic design

Description

This graphic design project by High Tide establishes a bold brand identity for Thorlo, showcased across three distinct social media post mockups on a black background. The left panel features a striking chartreuse green background with large black typography reading Until Thorlo, I thought all socks were the same alongside the attribution Martina Navratilova. The central panel presents a grainy black-and-white archival photograph of tennis player Martina Navratilova in mid-action on the court. The right panel displays a minimalist off-white aesthetic highlighting a close-up texture of a white athletic sock with bold Thorlo branding and a vertical tennis tag. The layout balances modern graphic design principles with sports heritage, clean composition, and high-contrast color blocks.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Infographics

Industries

Tennis

Context

Advertising Campaign