Brand Identity 2023

Description

This image showcases the brand identity and packaging design for The Balvenie single malt scotch whisky, framed within an intricate, layered paper sculpture installation. Created in collaboration with Here Design and Owen Gildersleeve, the composition features torn and curved paper elements in warm shades of orange, peach, and terracotta that create a tactile, organic framing effect around the whiskey bottle. Soft, warm lighting highlights the textured edges of the paper layers and catches the golden liquid inside the glass bottle. The artisanal papercraft design reflects the craft heritage of the whiskey brand.

Style

Artistic, Vertical, Earthy, Tactile, Minimalist

Techniques

Paper Art

Industries

Alcoholic Beverages

Color

Background

Paper Texture

Context

Advertising Campaign