The Balvenie

Mar 2023

The Balvenie brand identity project presents a tactile exploration of craft through the collaboration of Here Design and illustrator Owen Gildersleeve. The campaign anchors the whisky range within dimensional compositions, utilizing elaborate paper art to mirror the artisanal heritage of the single malt Scotch. Techniques such as intricate paper layering, folding, and organic cutouts define the visual language. These sculptural elements frame the whisky bottles, with warm amber lighting enhancing the interplay between the liquid and the textured paper forms. The project combines refined product cinematography with manual papercraft to articulate the brand's identity across both motion and static media.

Horizontal, Commercial

Paper Art

Alcoholic Beverages

Advertising Campaign