BrandSongzio
ProjectFall 2024 Ad Campaign

Songzio Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A striking fashion campaign image featuring a model holding a large black bird with widespread wings in the foreground. The composition is set against a moody dark background featuring a luminous glowing crescent moon. The subject wears dark textured outerwear, captured with a cinematic monochrome and low-key lighting approach. Created for the Songzio Fall 2024 ad campaign, photographed by Cho Gi-Seok with creative direction by Jay Songzio.
Style
Horizontal, Cinematic, Monochrome, Matte
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (100%)
Background
Night Sky
Context
Advertising Campaign