Songzio Fall 2024 Ad Campaign 2024

Description

This editorial image for the Songzio Fall 2024 ad campaign features a figure seated outdoors against an expressive, fiery background with warm orange, red, and dark tones. The subject wears a dark, wide-brimmed hat and a voluminous layered coat. The composition employs a painterly texture and dramatic lighting, capturing a moody and atmospheric tone. Photographed by Cho Gi-Seok with creative direction by Jay Songzio, the piece showcases striking apparel and art direction.

Style

Editorial, Horizontal, Moody, Warm

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Sunset Sky

Context

Advertising Campaign