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Brand
smlXL
ProjectBrand Identity

smlXL Brand Identity 2023

Associated creatives

DIA Studio
DIA StudioGraphic Design

Tags

kinetic typographytypographymotion graphicsblack and white animationbrand identity animation

Description

This dynamic motion graphics video features a hypnotic black and white kinetic typography design created for smlXL by DIA Studio as part of their brand identity project. Repeated typographic characters shift and flow across the screen, forming complex wave patterns and moire effects. The high-contrast visual style emphasizes rhythmic movement and structural form. The piece utilizes precise digital motion to create an engaging visual experience.