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smlXL Brand Identity 2023

About

This animation video created by DIA Studio for the smlXL brand identity features a digital interface controlling a generative knitted pattern. The interface includes sliders and toggles for adjusting output direction, rows, columns, inversion, and color palettes. The central display shows dynamic, shifting graphical knitted textures in vibrant pink, turquoise, green, and black-and-white tones. The UI layout frames the generative visual output with clean typography and precise numerical readouts.

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Background

Solid Colour

Context

Brand Film / Corporate Video