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  • ·SKIMS Fall 2024 Ad Campaign by Petra Collins
BrandSKIMS
ProjectFall 2024 Ad Campaign
Woman with long dark hair wearing a black crop top and black leggings holding a small puppy outdoors.

SKIMS Fall 2024 Ad Campaign 2024

Associated creatives

Kim Kardashian
Kim KardashianSkims Chief Creative Officer
Kim Schraub
Kim SchraubSkims Creative Director
Petra Collins
Petra CollinsPhotographer

Tags

woman holding puppywoman in black crop topwoman in black leggingswoman holding puppy in black crop topwomanpuppyblack crop topblack leggings

Description

This image from the SKIMS Fall 2024 ad campaign features a woman with long dark hair standing outdoors in a natural setting. She is dressed in a fitted black crop top and matching black leggings with a visible contrasting waistband, holding a small golden puppy in her right arm. The scene is illuminated by soft natural light filtering through trees in the background, creating a hazy, sunlit glow. The composition is vertical, focusing centrally on the subject against a softly blurred green environment.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (80%)
Pure White (20%)

Background

Garden

Context

Advertising Campaign