Sijo Brand Identity 2022

Description

This vertical brand identity composition for Sijo features deep navy blue draped textile with soft folds and high contrast white typography. The brand name SIJO is vertically aligned in clean, modern sans-serif capital letters down the center of the frame. Small typographic body text spans the top edge, while the tagline Perfected for sleep is centered at the bottom. The rich dark color palette and smooth tactile texture emphasize comfort and aesthetic consideration.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Designer Fashion

Color

Background

Fabric Texture

Context

Advertising Campaign