Sijo Brand Identity 2022

Description

This photograph features a tan canvas tote bag resting on a dark green wooden park bench. The bag is printed with large white letters spelling out the brand name Sijo across its surface. The lighting is natural and directional, casting gentle shadows across the scene. The composition highlights the texture of the fabric bag against the slatted wooden slats of the bench. Alexander Kilian served as the photographer for this brand identity project for Sijo.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Color

Background

Bar, Park

Context

Advertising Campaign