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BrandSecuritas
ProjectBrand Identity
Flat lay brand identity design featuring Securitas stationery, letterheads, business cards, and pencils on a grey surface.

Securitas Brand Identity 2021

Associated creatives

Kurppa Hosk
Kurppa HoskGraphic Design

Tags

securitas brand identitysecuritas stationerybrand identitystationery setcorporate stationerybusiness cardsletterhead

Description

This flat lay photograph showcases a comprehensive corporate brand identity system designed by Kurppa Hosk for Securitas. The arrangement includes branded letterheads, business cards, conference materials, and custom pencils displayed cleanly on a neutral grey surface. The visual language utilizes a sophisticated palette of deep navy, crisp white, and vibrant red accents, paired with clean minimalist typography. The composition is arranged from an overhead perspective, highlighting the tactile paper textures and cohesive design elements across various collateral pieces.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Insurance

Color

Jet Black (50%)
Pure White (30%)
Crimson (20%)

Background

Grey Seamless

Context

Advertising Campaign, Brand Film / Corporate Video