BrandSecuritas
ProjectBrand Identity

Securitas Brand Identity 2021
Associated creatives
Tags
Description
This image for the Securitas brand identity project by Kurppa Hosk features a security guard standing beside a dark blue branded car near a coastal waterway. The security guard, wearing a navy jacket and baseball cap, is holding a walkie-talkie and looking upward while leaning against the open driver-side door. The vehicle features prominent red circular branding and the text Electronic Security on the door panel. The scene is shot outdoors in daylight with a concrete paved ground and a calm sea visible in the background under an overcast sky.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Insurance
Color
Navy (60%)
Scarlet (40%)
Background
Road
Context
Advertising Campaign