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BrandSanto Cielo
ProjectBrand Identity
Grid of colorful packaging designs for Santo Cielo featuring bold typography and small oval product windows revealing cured ham.

Santo Cielo Brand Identity 2021

Associated creatives

Pràctica
PràcticaGraphic Design
GIMMEWINGS
GIMMEWINGSMotion
Enric Badrinas
Enric BadrinasPhotography

Tags

packaging designbrand identityproduct packagingtypography packagingfood packaging

Description

This image showcases the brand identity and packaging design for Santo Cielo, created with graphic design by Pràctica, motion by GIMMEWINGS, and photography by Enric Badrinas. The composition features a repeating grid of product packaging items in striking color combinations including yellow, pink, dark green, and black. Each package highlights bold serif typography with large lettering spelling out jamon varieties such as serrano, de bellota iberico, and de cebo iberico. Centered within each packaging layout is a small oval transparent window displaying the cured meat product inside. The overall aesthetic is graphic, modern, and high contrast, arranged neatly against a dark background.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, 3D render / CGI

Industries

CPG / Packaged Food

Color

Golden Yellow (30%)
Magenta (30%)
Jet Black (40%)

Background

Solid Colour

Context

Advertising Campaign