Santo Cielo Brand Identity 2021

Description

A close-up commercial still life photograph showcasing a branded product hangtag for Santo Cielo, suspended from a dark cured Spanish ham leg with a fine cord. The matte off-white cardstock features gold foil typography and an embossed sunburst emblem, layered over a vibrant yellow and red backing card. Shot under focused low-key studio lighting against a black seamless backdrop, the composition highlights clean graphic design, metallic detailing, and food packaging craftsmanship.

Style

Horizontal, Commercial, Moody, Minimalist

Techniques

Low-key / chiaroscuro

Industries

CPG / Packaged Food

Color

Background

Black Seamless

Context

Advertising Campaign