Brand
ProjectSaks Holiday 24

Saks Saks Holiday 24 2024
Associated creatives
Tags
Description
This editorial image captured by photographer Dan Li for the Saks Holiday 24 campaign portrays a lively scene inside a velvet-draped lounge. Several models gather around a central table featuring a multi-tiered champagne tower and a large decorated cake in the foreground. The warm, moody interior lighting highlights rich textures including heavy curtains, metallic apparel, and fringed dresses. The composition reflects a celebratory holiday atmosphere with multiple figures interacting in a sophisticated interior setting.
Style
Editorial, Horizontal, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (40%)
Burgundy (30%)
Pure White (30%)
Background
Set-dressed
Context
Advertising Campaign