BrandSaint Laurent
ProjectSummer 2025 Ad Campaign

Saint Laurent Summer 2025 Ad Campaign 2025
Associated creatives
Tags
Description
A man in a black suit sits casually on a plush red velvet couch in a moody, dimly lit interior space for the Saint Laurent Summer 2025 ad campaign, photographed by Glen Luchford. The subject wears an open-front tailored jacket with bare chest and trousers, appearing barefoot as he rests his hand near his head in a relaxed pose. Low-key lighting creates deep shadows and rich burgundy tones throughout the scene, highlighting the textures of the velvet seating and carpet. The composition captures an intimate cinematic atmosphere reflective of the brand aesthetic.
Style
Horizontal, Cinematic, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Background
Set-dressed
Context
Advertising Campaign



