RCA Brand Identity 2023

Description

This graphic design project for RCA features two distinct promotional posters displayed against a solid purple background. Each poster is encased in a clear protective plastic sleeve that creates realistic glossy reflections across the surface. The left poster showcases a close-up portrait of a blonde woman partially obscured by translucent purple fabric, paired with large cyan geometric lettering spelling out AVA. The right poster presents a purple field dominated by bold cyan typography reading IAM above a triangular cutout revealing a smaller portrait of the same woman. Additional smaller text reads new single out may 7 alongside handwritten signatures. The composition relies on clean vector lines, high-contrast purple and cyan color palettes, and balanced typography.