Ralph Lauren 'Only Polo' Spring 2024 Ad Campaign 2024

Description

This portrait for the Ralph Lauren Only Polo Spring 2024 ad campaign was photographed by Dan Martensen on a sandy beach. A male model stands in the background wearing a bright orange cable-knit sweater with a white collared shirt underneath, wire-rimmed glasses, and white shorts. In the foreground, a female model with long brown hair stands close, wearing a dark blue slip dress and dangling earrings. Natural daylight illuminates the coastal setting, creating soft shadows and a relaxed outdoor atmosphere.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Sandy Beach

Context

Advertising Campaign