Puma, Rosé 'The Puma Palermo' 2024 Ad Campaign 2024
About
Rosé features in the 2024 ad campaign for Puma x Rosé, posing on outdoor stone steps against a graffiti-covered wall. She wears a black athletic jacket with white detailing, a matching dark skirt, white Puma socks, and black Puma sneakers. The low-angle vertical composition captures a candid streetwear aesthetic in natural daylight against urban surroundings.
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Background
Street
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Advertising Campaign