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  • ·Puma x Rose Palermo 2024 campaign sneakers editorial
BrandPuma x Rosé
Project'The Puma Palermo' 2024 Ad Campaign
Close-up of legs wearing black Puma sneakers and white striped socks while sitting on stone steps

Puma x Rosé 'The Puma Palermo' 2024 Ad Campaign 2024

Associated creatives

Rosé
RoséModel
Seoul
SeoulLocation
South Korea
South KoreaLocation

Tags

black Puma sneakersblack sneakersPuma sneakerswhite striped sockswhite socksstriped sockswoman wearing sneakerswoman sitting on steps

Description

This editorial image from the 2024 Puma Palermo ad campaign features Rosé seated on stone steps, showcasing black suede sneakers paired with white crew socks accented by black stripes and the Puma logo. The low-angle composition focuses tightly on the footwear and lower legs against a textured stone backdrop. Natural daylight illuminates the scene, highlighting the matte suede texture of the sneakers and the clean ribbed knit of the socks. The minimalist framing emphasizes the product details within an authentic street setting.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (50%)
Pure White (50%)

Background

Road

Context

Advertising Campaign