Brand
ProjectSummer Beach

Pull & Bear Summer Beach 2025
Associated creatives
Tags
Description
Model Zion sits on the back of a vehicle parked along a coastline for the Pull & Bear Summer Beach campaign, photographed by Isaac Calpe. He wears a relaxed off-white sleeveless hooded top paired with sky blue shorts, black strapped sandals, and a beaded necklace. Adjacent to him on the truck bed rest surfboards with fins pointed upward against the background of calm ocean waters and rolling coastal headlands under clear daylight.
