BrandPrada
ProjectPrada Isetan Shinjuku

Prada Prada Isetan Shinjuku 2026
Associated creatives
Tags
Description
A side-profile shot highlights model Akim Bats carrying an olive green Prada nylon backpack slung over his shoulder. The technical backpack features Prada's signature triangular enameled logo plaque, polished silver buckle fastenings, and durable black webbing straps. Shot by photographer Riccardo Tinelli for the Prada Isetan Shinjuku project, the subject stands in front of smooth, vertical warm wood paneling that complements the utilitarian design.
Style
Vertical, Commercial, Warm
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Olive (60%)
Jet Black (30%)
Background
Wood Texture
Context
Advertising Campaign