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BrandPrada
Project5/20 2024 Ad Campaign
Model wearing tinted aviator sunglasses and a floral short-sleeve shirt holding a tan leather tote bag outdoors against a sky and meadow background

Prada 5/20 2024 Ad Campaign 2024

Associated creatives

Miuccia Prada & Raf Simons
Miuccia Prada & Raf SimonsPrada Creative Directors
Marco Lessi
Marco LessiPhotographer
Chloe Oh
Chloe OhModels
Franco Gobbi
Franco GobbiHair
Cosetta Giorgietti
Cosetta GiorgiettiMakeup

Tags

male model wearing sunglassesmale modelman in sunglassesmodel in floral shirtfloral short-sleeve shirtfloral shirttan leather tote bagleather tote bagtote bagaviator sunglassesorange tinted sunglasses

Description

This image from the Prada 2024 advertising campaign features a male model photographed outdoors against a natural landscape of green fields and a blue sky with soft clouds. The subject wears orange-tinted aviator sunglasses with gold frames and a light blue short-sleeve button-down shirt decorated with a repeating floral pattern and contrast piping on the pockets. A brown leather tote bag is held in the foreground, displaying embossed Prada branding. The composition is a vertical medium shot captured in natural daylight, highlighting clean styling and commercial luxury aesthetics.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (30%)
Sky Blue (70%)

Background

Garden

Context

Advertising Campaign