Logo
  • Home
  • ·Media
  • ·Playboy Brand Identity design and product packaging
BrandPlayboy
ProjectBrand Identity
Two side-by-side shots featuring a woman wearing black clothing and a close-up of hands holding a red arousal spray bottle by Playboy.

Playboy Brand Identity 2020

Associated creatives

Public-Library
Public-LibraryGraphic Design

Tags

arousal spray productarousal sprayproduct packagingwoman in black topwomanblack topgold rings

Description

This diptych image showcases visual elements from a Playboy brand identity project. The left frame features a woman with long dark hair wearing a black long-sleeved top with white typography printed on the sleeve, posing outdoors against a natural backdrop. The right frame provides a detailed close-up of hands wearing gold rings and holding a bright red product box labeled Arousal Spray by Playboy, set against a warm wooden slatted background. Natural lighting highlights the clean graphic details and textures of the apparel and packaging.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Jet Black (50%)
Crimson (40%)

Context

Advertising Campaign