Playboy Brand Identity 2020

Description

This image features two distinct outdoor compositions created for Playboy under the Brand Identity project. The left frame shows a woman with dark hair tied back, wearing a pink crewneck sweatshirt with embroidered text and layered gold necklaces, set against a backdrop of green foliage. The right frame provides a close-up view of hands adorned with gold rings and manicured nails, holding a bright red product box labeled Intimacy Gel by Playboy. The natural lighting and outdoor setting create a warm, organic feel across both frames.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Background

Garden

Context

Advertising Campaign