Pen Store Brand Identity 2021

Description

A stack of white sketchbooks featuring repeated typographic SKETCHES text rests diagonally on a warm wooden table surface. The notebook covers are crisp white with bold black lettering, and a subtle pink spine detail is visible along the side. The arrangement is photographed from a high angle, capturing the organic grain of the wood plank and the adjacent neutral grey concrete floor. Natural soft light casts gentle shadows across the surface, emphasizing clean commercial presentation and graphic minimalism. This brand identity project was created for Pen Store with photography by Linus Morales and Ollie Nordh.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Specialty Retailers

Color

Background

Wood Texture

Context

E-commerce / Product