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Project'Season Seven' Ad Campaign
Elderly woman wearing a white coat holding a leather shoe against a neutral background for Paul Andrew Season Seven campaign

'Season Seven' Ad Campaign 2025

Associated creatives

Paul Andrew
Paul AndrewPaul Andrew Creative Director
Image by Lucas Lefler and Nic Burdekin
Image by Lucas Lefler and Nic BurdekinCreative Art Directors
Guen Fiore
Guen FiorePhotographer
Cinq Étoiles Productions
Cinq Étoiles ProductionsProduction
Parabiago
ParabiagoLocation
Italy
ItalyLocation

Tags

elderly woman holding shoeelderly womanwoman holding shoeleather shoecream leather shoewhite coatelderly woman in white coatwoman in white coat

Description

An editorial campaign portrait for Paul Andrew's 'Season Seven' project, captured by photographer Guen Fiore. The image features an elderly woman artisan wearing a white coat over a dark top, holding a cream-colored leather shoe with both hands. She has a gentle, posed expression and is framed against a clean, plain background. The lighting is soft and even, highlighting the textures of the coat and the smooth surface of the footwear. The composition is vertical, focusing on the subject and the craftsmanship represented by the shoe.

Style

Editorial, Vertical, Clean

Industries

Footwear

Color

Pure White (60%)
Nude / Sand (20%)
Jet Black (20%)

Background

White Seamless

Context

Advertising Campaign