Logo
  • Home
  • ·Media
  • ·Parsel AW25 Campaign fashion image by Roe Ethridge
Brand
Parsel
ProjectAW25 Campaign
Model in red sweater holding a melting ice cream cone dripping onto a dark handbag against orange backdrop

Parsel AW25 Campaign 2025

Associated creatives

Roe Ethridge
Roe EthridgePhotographer
Miyako Bellizzi
Miyako BellizziFashion Editor/Stylist
Nero
NeroHair Stylist
Tayler Treadwell
Tayler TreadwellMakeup Artist
Nicola Kast
Nicola KastCasting Director
Diane Tassigny
Diane TassignyModel
Sirena Warren
Sirena WarrenModel

Tags

woman in red sweater holding melting ice creamred sweatermelting ice creamice cream conewoman in red sweaterdark structured handbagblack handbagstructured handbag

Description

This fashion campaign image for Parsel, titled AW25 Campaign and photographed by Roe Ethridge, features a model wearing a red sweater over a white collared shirt. The model holds a melting white ice cream cone that drips down onto a dark structured handbag in the foreground. Styled by Miyako Bellizzi with hair by Nero and makeup by Tayler Treadwell, the scene is set against a vibrant orange segmented backdrop with natural lighting capturing a playful, candid moment.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Crimson (60%)
Jet Black (30%)
Pure White (10%)

Background

Solid Colour

Context

Advertising Campaign