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This fashion campaign image for Parsel, titled AW25 Campaign and photographed by Roe Ethridge, features a model wearing a red sweater over a white collared shirt. The model holds a melting white ice cream cone that drips down onto a dark structured handbag in the foreground. Styled by Miyako Bellizzi with hair by Nero and makeup by Tayler Treadwell, the scene is set against a vibrant orange segmented backdrop with natural lighting capturing a playful, candid moment.
