Brand
ProjectAW25 Campaign

Parsel AW25 Campaign 2025
Associated creatives
Tags
Description
This vertical editorial image from the Parsel AW25 campaign features a smiling model outdoors holding a decorated birthday cake topped with colorful candles and a lit sparkler candle. She wears a light blue polo shirt and carries a large beige utility bag in the foreground. The background shows an outdoor boardwalk setting beneath an overcast sky. The natural lighting and candid expression create an effortless, celebratory atmosphere captured by photographer Roe Ethridge with styling by Miyako Bellizzi.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Bags & Accessories
Color
Sky Blue (50%)
Beige (50%)
Background
Overcast Sky
Context
Advertising Campaign
