Parafin Brand Identity 2023

Description

This graphic design showcase presents social media mockups and brand identity elements for Parafin. Created as part of a branding project by XXIX and Ty Wilkins, the composition features three distinct panels with typography, UI frames, and photography. The first panel displays financial funding text over a mustard-yellow background with a Chicago, IL location marker. The central panel captures a close-up overhead view of hands plating fresh food in a kitchen setting. The third panel combines a customer quote on a dark background next to a portrait of a person holding a crate of oranges. The clean layouts utilise neutral tones and professional branding principles to communicate business growth and funding updates.