Logo
  • Home
  • ·Media
  • ·Papa San brand identity matchbook design
BrandPapa San
ProjectBrand Identity
Top-down view of multiple yellow matchbooks with pink lids and printed typography arranged in a scattered composition.

Papa San Brand Identity 2025

Associated creatives

Polonsky & Friends
Polonsky & FriendsGraphic Design
Giada Paoloni
Giada PaoloniPhotography

Tags

matchbook packagingmatchbookyellow matchbookcustom matchbookspackaging design

Description

This image showcases a brand identity project for Papa San, featuring custom matchbook packaging arranged in a scattered flat-lay composition. The matchbooks display a bright yellow exterior with bold, stylized typography and vivid pink inner flaps topped with geometric red step motifs. Inside each open matchbook, six yellow matches with brown tips stand aligned, each printed with multilingual text. The lighting is clean and even, accentuating the flat paper textures and vibrant primary color palette of the packaging design.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Lemon (70%)
Hot Pink (30%)

Context

Advertising Campaign, E-commerce / Product