Laurie Frankel, Photographer, San Francisco

Description

This commercial beauty photograph by Laurie Frankel features a stacked pyramid of Fresh Sugar lip balm tubes arranged neatly in the snow outdoors. A light layer of fresh white snow dusts the top of each stacked tier, creating a winter holiday aesthetic. The background consists of a soft white snowfield under an overcast sky. The typography at the top reads fresh Pure Beauty, while the text at the bottom reads Holiday 2013.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Cosmetics

Event

Christmas

Color

Background

Snowfield

Context

Advertising Campaign