Nike Nike 2025
Associated creatives
Tags
Description
A young Black male athlete performs a dynamic mid-air bicycle kick to strike a football in an urban street setting. The scene is shot from a low angle, emphasizing the athletic action against a backdrop of graffiti-covered brick walls and a metal fence. Bright yellow typography reading 'JUST DO IT' spans across the lower portion of the frame alongside the iconic Nike swoosh logo in the upper corner. The lighting is warm and directional, casting sharp shadows on the ground below.
Style
Vertical, Commercial, Action, Warm, Gritty
Industries
Soccer
Color
Jet Black (50%)
Golden Yellow (50%)
Background
Alley
Context
Advertising Campaign