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BrandNew Annual
ProjectBrand Identity
Person wearing a white t-shirt carrying a large black tote bag with bold white New Annual typography on a dark background.

New Annual Brand Identity 2022

Associated creatives

Primary Works
Primary WorksGraphic Design
Kaleido
Kaleido3D

Tags

black tote bagtote bagblack bagwhite t shirtt shirtperson carrying bag

Description

A person wearing a plain white t-shirt carries a large black fabric tote bag featuring bold white New Annual typography across the side. The bag includes strap handles slung over the shoulder, displaying event dates and branding text clearly in contrasting white against the dark fabric. The composition focuses on the rear three-quarter view against a dark neutral studio background with clean, professional studio lighting.

Style

Vertical, Commercial, Clean, Minimalist

Color

Jet Black (50%)
Pure White (50%)

Background

Black Seamless

Context

Advertising Campaign