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Flat lay of red and tan MUI Coffee Roastery packaging, boxes, bags, and wrapping paper on wood.

MUI Coffee Roastery Brand Identity 2024

About

This top-down flat lay image showcases the brand identity and packaging design for MUI Coffee Roastery, created with art direction by Happycentro, illustration by Andrea Rubele, and photography by Federico Padovani and Federico Galvani. The arrangement features an array of vibrant red and tan cardboard boxes, coffee bags, patterned wrapping paper, and business cards featuring playful white line-art illustrations. The products are displayed on a light wooden surface under bright natural lighting that casts sharp shadows across the composition. Several smaller accessories, including a manual coffee grinder and a small container of beans, are scattered among the packages.

Brand

MUI Coffee Roastery

Project

MUI Coffee Roastery Brand Identity 2024

Keywords

coffee packagingcoffee packaging designcoffee boxescoffee bagsmui coffee roasteryred coffee boxred coffee bagtan cardboard box

Credits

Happycentro
Graphic Design
Andrea Rubele
Illustration and Motion
Federico PadovaniFederico Galvani
Photography

Styles

HorizontalCommercialWarmClean

Techniques

Natural light

Industries

Beverages

Background

Wood Texture

Context

Advertising Campaign
E-commerce / Product
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