ProjectBrand Identity

Modern Chemistry, a Boots own brand Brand Identity 2026
Associated creatives
Tags
Description
A close-up studio shot presents a clear glass tumbler filled with effervescent, bubbling water resting on a textured brushed metal surface. Directly to the lower left lies a single beige herbal supplement capsule. The composition features cool, diffused lighting that highlights the fine carbonation bubbles and the reflective metallic background. Minimal typography appears in white at the lower corners, labeling product details and benefits.
Style
Vertical, Commercial, Clean, Cool
Techniques
Soft Light
Color
Light Grey (70%)
Nude / Sand (30%)
Background
Metal Texture
Context
Advertising Campaign