Brand
ProjectBrand Identity
Minim Brand Identity 2021
Associated creatives
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Description
This video for the Minim brand identity project showcases an unboxing sequence featuring a cardboard shipping box lined with white tissue paper on a clean white background. Crisp natural lighting creates soft diagonal shadows across the minimalist setting, emphasizing the clean packaging design. The footage highlights the brand's graphic design and tactile paper presentation created by Shelley Horan and Curious Collection.