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Brand
Minim
ProjectBrand Identity
A roll of branded adhesive tape with repeated MINIM text standing upright on a round white pedestal against a pale grey studio background.

Minim Brand Identity 2021

Associated creatives

Both
BothGraphic Design
Shelley Horan
Shelley HoranPhotography
Curious Collection
Curious CollectionPaper

Tags

adhesive tapetape rollbranded tapeminim tapewhite pedestalstudio pedestal

Description

This product photography piece showcases the brand identity for Minim, featuring a single roll of white adhesive tape printed with repetitive black typography. The tape stands upright on a circular white pedestal, creating soft, directional shadows across the surface. The background consists of a minimalist grey studio setting with clean, unbroken planes and soft diffuse lighting. The composition emphasizes clean lines, monochrome tones, and precise graphic details. Photography by Shelley Horan with graphic design elements.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Pure White (70%)
Jet Black (30%)

Background

White Seamless

Context

E-commerce / Product