MERIT Beauty MERIT Beauty | Great Skin Double Cleanse Campaign 2025
Associated creatives
Tags
Description
A tight commercial beauty portrait of model Alva Claire for the MERIT Beauty Great Skin Double Cleanse campaign, photographed by Betina du Toit. The subject poses with her hand gently resting against her cheek, looking slightly away from the camera. Her complexion features a radiant, glossy finish with prominent natural freckles, paired with slicked-back hair and a pearl drop earring. Even studio beauty lighting enhances the natural texture and dewy glow of the skin against a soft neutral studio backdrop.
Style
Vertical, Commercial, Clean, Glossy
Techniques
Beauty Light
Industries
Skincare
Background
Grey Seamless
Context
Advertising Campaign