Brand
ProjectBrand Identity
Medium Brand Identity 2020
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Description
This brand identity video showcases the Medium platform across digital interfaces alongside dynamic graphic design elements. On the left, a tablet rests on a neutral surface displaying the Medium Daily Digest homepage with articles and illustrations, accompanied by a stylus. On the right, a vibrant colored background features animated arrangements of the letter M shifting in formation. The clean, minimalist composition highlights the digital publishing platform's visual system and graphic versatility.