Medium Brand Identity 2020

Description

This graphic design project for Medium presents a carefully structured triptych collage set against a deep black background. The left panel captures two human hands interacting against an open sky, framed with winding typographic loops. The central panel features a Black woman wearing a floral patterned top with dreadlocks, posing thoughtfully against a tactile pink background overlaid with repeating text rings. The right panel displays a macro perspective of orange and silver blister packs filled with pills, interwoven with fine typographic details. The overall composition highlights varied textures, graphic typography, and vibrant photographic elements.