ProjectBrand Identity

Brand Identity 2017
Associated creatives
Tags
Description
An open book is held by two hands against a clean white background, presenting a detailed isometric architectural concept diagram across two pages. The line art illustration depicts an urban neighbourhood layout complete with buildings, trees, and infrastructure annotations pointing to various community amenities. The minimalist black and white graphic design clearly outlines the principles of a walkable lifetime neighbourhood. Maddison Graphic designed the brand identity for the Mayor of London's Design Advisory Group.
Style
Editorial, Horizontal, Clean, Minimalist
Techniques
Typography, Vector
Industries
Enterprise & B2B Software
Color
Pure White (70%)
Jet Black (30%)
Background
White Seamless
Context
Editorial