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BrandMax Mara
Project"Brand Values" Fall 2024 Ad Campaign
Model leaning against green tiled wall wearing a camel coat and holding a black handbag for Max Mara

Max Mara "Brand Values" Fall 2024 Ad Campaign 2024

Associated creatives

Ian Griffiths
Ian GriffithsMax Mara Creative Director
Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs
Jean-Baptiste Talbourdet-Napoleone and Lolita JacobsCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Bibi Breslin
Bibi BreslinModel
Alexandra Carl
Alexandra CarlStylist
Cyndia Harvey
Cyndia HarveyHair
Hiromi Ueda
Hiromi UedaMakeup
Pebbles Aikens
Pebbles AikensManicurist
Arthur Méjean
Arthur MéjeanCasting Director

Tags

woman wearing camel coatcamel coatwoman leaning against wallwoman in black turtleneckwoman holding black handbagblack handbagblack leather handbagwoman posing outdoorswomanmodel

Description

Max Mara presents its Fall 2024 ad campaign, captured by photographer Oliver Hadlee Pearch with styling by Alexandra Carl. Model Bibi Breslin leans against a glossy green tiled wall, wearing a structured camel coat over a black turtleneck and matching dress. She holds a sleek black leather handbag while natural sunlight illuminates the textured tailoring and warm earth tones. The production features hair by Cyndia Harvey and makeup by Hiromi Ueda.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (70%)
Jet Black (30%)

Background

Metal Texture

Context

Advertising Campaign