Max Mara "Brand Values" Fall 2024 Ad Campaign 2024

Description

This fashion editorial image for the Max Mara Fall 2024 "Brand Values" campaign was photographed by Oliver Hadlee Pearch and styled by Alexandra Carl. Model Bibi Breslin stands outdoors on an urban street beneath a green iron bridge structure, wearing a tailored camel-colored suit jacket and matching wide-leg trousers over a black turtleneck sweater. The composition captures a low-angle perspective with natural daylight illuminating the scene. Creative direction was led by Ian Griffiths alongside Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Street

Context

Advertising Campaign