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  • ·Max Mara Fall 2024 Ad Campaign Editorial Portrait
BrandMax Mara
Project"Brand Values" Fall 2024 Ad Campaign
Model wearing a camel coat and black top holding a black leather handbag in front of a passing red bus

Max Mara "Brand Values" Fall 2024 Ad Campaign 2024

Associated creatives

Ian Griffiths
Ian GriffithsMax Mara Creative Director
Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs
Jean-Baptiste Talbourdet-Napoleone and Lolita JacobsCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Bibi Breslin
Bibi BreslinModel
Alexandra Carl
Alexandra CarlStylist
Cyndia Harvey
Cyndia HarveyHair
Hiromi Ueda
Hiromi UedaMakeup
Pebbles Aikens
Pebbles AikensManicurist
Arthur Méjean
Arthur MéjeanCasting Director

Tags

woman wearing camel coatcamel coatwomanblack leather handbagleather handbagblack topmodel posing

Description

Max Mara Fall 2024 ad campaign editorial image featuring model Bibi Breslin, photographed by Oliver Hadlee Pearch with creative direction by Ian Griffiths, Jean-Baptiste Talbourdet-Napoleone, and Lolita Jacobs. The model stands outdoors in an urban street setting, wearing a tailored camel coat over a black top and skirt, while holding a structured black leather handbag. The background shows a blurred red bus in motion, creating a dynamic contrast to the subject's poised expression.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (50%)
Jet Black (50%)

Background

Street

Context

Advertising Campaign